Advertising Photography: A Straightforward Guide to a Complex Industry

e-Book & Magazine. September 5, 2011 by Muawia.
Advertising Photography: A Straightforward Guide to a Complex Industry
Advertising Photography: A Straightforward Guide to a Complex Industry
225 pages | Aug 31 2010 | ISBN: 1598634062 | PDF | 13.61 MB

If you are an aspiring or professional photographer looking to break into advertising, "Advertising Photography: A Straightforward Guide to a Complex Industry" will provide you with an honest and uncensored look at this highly competitive and lucrative business. While working in the advertising photography industry can be glamorous and financially rewarding, it can also be intimidating and difficult to break into, requiring networking savvy, financial know-how, and marketing and business skills on top of photographic talent. Advertising Photography strips away the glitz and presents a candid and complete picture with solid advice to newcomers. You?ll learn how to get your business started, including writing a business strategy

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